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iomoi story
About iomoi
iomoi founders iomoi has a personal story attached to its creation: Separated by half a world and several time zones, partners Irene Chen and Matthew Grenby stayed in touch via email. Longing for a more personal touch, Matthew crafted the first "iomoi", a handwritten note that could be sent via email (featuring Irene's favorite flower the pink peony). Seeing this creation as a marriage of technology, old-fashioned craftsmanship and service, the two combined their talents and a company was born.

As a director of product development at Donna Karan for six years, Irene knew the market well, while Matthew - an entrepreneur grounded in strategic startup consulting & engineering focused on the tactical challenges of starting a business from scratch. Together, the couple identified an opportunity, rolled up their sleeves, and designed their first collection of online social stationery.
iomoi provides its members with the means to craft elegant, personalized online communications. Like email, iomoi online social stationery is convenient and timely. Unlike email, iomoi social stationery allows authors to align the design of their messages with their personal sense of style. Messages are composed using the iomoi website and received by any email program. In crafting their letters, iomoi subscribers choose from a selection of chic designs which are updated throughout the season. Messages can be even set in one of a selection of handwriting typefaces, making for a more intimate communication.

Together with an innovative & talented team, Irene and Matt continue their work building the iomoi brand: timeless classics with a modern twist.

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